Panel 3 - From Hype to Hard Reality: What Really Drives Technology Adoption in the Marine Industry Abstract
Date & Time
Thursday, May 14, 2026, 11:00 AM - 12:00 PM
Location Name
Lecture Theatre
Description

Technology adoption in the marine industry is rarely limited by technology itself. More often, it is constrained by economics, integration challenges, legacy processes, and human resistance to change.

In this fireside chat, industry leaders from across the marine ecosystem—OEMs, operators, technology providers, and system integrators—share candid perspectives on what actually enables or blocks adoption.

Drawing on real-world experiences, the panel will explore why some technologies scale rapidly while others stall, and why people and process remain as critical as innovation itself.

Attendees will leave with practical insights into how to move beyond hype, align technology with business reality, and create the conditions for adoption that truly sticks.