The CAO Biennial Congress is the BEST way to reach the full optometric sector.
Drive awareness and accelerate your growth goals with a presence at CAO Congress 2025.

CAO represents over 8,300 members with a wide diversity of optometric practice, and we are bringing together that entire optometric ecosystem at the Congress to learn, collaborate, and define the future of eye care. The CAO is committed to providing opportunities during the Congress that will give your organization exposure that meets your business needs. We have many unique and interesting opportunities for your consideration - consult the prospectus for details!

(Review the availability status below. Note: Some items may be in the approval process and availability will be updated only once confirmed.)

Sponsorship Opportunities

LEVEL

FEE

STATUS

Diamond Sponsor

  • One opportunity (exclusive)

$60,000

SOLD

Platinum Sponsor - choice of:

  • Registration (1 opportunity)
  • Keynote Lunch Speaker (1 opportunity)

$30,000

Available

Gold Sponsor - choice of:

  • Business Breakfast (9 opportunities)
  • Product Workshop (3 opportunities)

$18,000

Available

Silver Sponsor - choice of:

  • OPTOFAIR (1 opportunity)
  • Closing Dinner (1 opportunity)
  • Branded Hotel Key Cards (1 opportunity)

$12,500

Available

Bronze Sponsor - choice of:

  • Nutritional Breaks (1 opportunity)
  • WiFi (1 opportunity)
  • Event App (1 opportunity)
  • Hydration Station (1 opportunity)
  • Headshot Corner (1 opportunity)
  • Charging Station (1 opportunity)

$7,500

Available

Optometric Assistants (OA) Day Sponsor

  • Friday, July 4 (1 opportunity)

$7,500

Available

Student Grant sponsorship

  • unlimited opportunities

$2,500

Available

(a-la-carte items only available to sponsors)

Hotel Room Drop (3 opportunities)

$5,000

Available

Signage (unlimited opportunities)

$3,000

Available

Promotional E-blast | 4 weeks out (1 opportunity)

$2,500

Available

Promotional E-blast | 6 weeks out (1 opportunity)

$1,500

Available

Promotional E-blast | 8 weeks out (1 opportunity)

$1,000

Available

Mobile App banner ad (unlimited opportunities)

$500

Available

Enhanced Passport Listing (unlimited opportunities)

$500

Available

Enhanced Website Listing (unlimited opportunities)

$300

Available
Download the Prospectus
Apply to Sponsor

Don't see what you're looking for? Contact Ann Clemensen for additional opportunities at ann@canplaninc.ca

OPTOFAIR
Friday, July 4, 2025
10:30 AM - 3:00 PM

OPTOFAIR is the only national trade show dedicated to the optometric profession. It allows a dynamic forum to promote your product or service to key decision makers within the Canadian optometric community. Over 80 organizations have been featured at OPTOFAIR in past years - all reporting excellent satisfaction and lead generation!

4.5 dedicated hours

More than four hours dedicated exclusively to networking with delegates in the trade show

300+ delegates

Exposure to over 300 OD delegates
from across Canada

70% decision-makers

Over 70% of delegates are practice owners or decision makers 

Learn about all the opportunities in our Sponsorship and Exhibitor Prospectus

Download the Prospectus
Apply to Exhibit

OPTOFAIR Choices

OPTOFAIR fees do not include access to other Congress events. However, exhibitors are welcomed and encouraged to register and participate in the social events (Wednesday's Opening Ceremony and Saturday's Closing Dinner Party), which provide ideal opportunities for networking. Access to CE sessions and functions of the Congress is restricted to members of the Association, their staff, or guests of the Association. 

Note: Power/electrical services, custom carpet, wired internet, and booth furnishings are not included, but may be purchased separately.

Exhibit Booth

Each booth space includes:

  • 10' x 10' black pipe and drape space with 8’ high back wall and 3’ side rails
    • Note: Island booths do not include pipe and drape, and multiple booths do not include side rails.
  • One 6' skirted table and 2 chairs
  • Two Exhibitor Passes (lunch included)
  • A company listing and description on mobile event app and the website
  • A company listing with category and booth number in event program
  • Digital list of delegates’ name, title, email, city, province, country (delegates may opt out as per PIPEDA regulations)

Early-bird Rate
(ends March 31, 2025)

  • 1 to 3 BOOTHS: $2,500 each (plus HST)
  • 4 or more BOOTHS: 10% discount

Regular Rate
(as of April 1, 2025)

  • 1 to 3 BOOTHS: $2,700 each (plus HST)
  • 4 or more BOOTHS: 10% discount

$300 each (limited availability)

Each tabletop includes:

  • One 6' skirted table and 2 chairs
  • One Exhibitor Pass (lunch included)
  • A company listing and description on mobile event app and the website
  • A company listing with category and booth number in event program
  • Digital list of delegates’ name, title, email, city, province, country (delegates may opt out as per PIPEDA regulations)
Download the Prospectus
Apply to Exhibit

Questions about Exhibiting at Optofair? Contact Maria Montesinos at maria@canplaninc.ca

OPTOFAIR Floor Plan